We see a way to drive better health outcomes faster — by putting you at the center

We believe every person deserves a clean bill of health

We see a way to drive better health outcomes faster — by putting you at the center. You are the people, the community leaders, the researchers. Connected. Together. We can change the way research is done — better, faster.

Our Values

Our core values reflect the philosophies and ideas started by a team of leaders, visionaries, mothers, fathers, sisters, brothers—people just like you.


Always look for new ways to see a situation, solve a problem, and improve the status quo.


Embrace chaos and explore ideas from everyone and everywhere.


Value every person, every partner, and every community.


Connect through transparency, honesty, and empathy in our daily actions.

Joe Beery + Dawn Barry

Our Leadership

Joe Beery

Chief Executive Officer

Joe has earned a reputation as a transformational IT executive with deep experience leading strategic technology operations, digital transformations, global M&A integrations, and disruptive innovation across industries including life sciences, healthcare, manufacturing, and airlines. Most notably, he has served as CIO for four large-scale enterprises, including Thermo Fisher Scientific, Life Technologies, US Airways, and America West Airlines. His twin children were born with a rare genetic disorder that was undiagnosable until they became the first case of clinical outcomes for next-gen sequencing. Since this life-saving breakthrough, he is dedicated to helping advance the use of genomics to give families of children with rare diseases answers and opportunities for treatment.

Dawn Barry

President + Co-Founder

Dawn is the former VP of Applied Genomics at Illumina and, for twelve years, built pioneering teams from health screening to nutritional security. She integrated market development strategies with product and business model innovation to accelerate the application of genomics in medicine and personal healthcare. Dawn highlights one such program, named Understand Your Genome, in her 2016 TEDxSanDiego talk. She was San Diego Business Journal’s 2017 Business Woman of the Year and a Girl Scouts San Diego Cool Women recipient in 2019, while today, Dawn serves on the Board of the Alzheimer’s Association San Diego/Imperial County and advises number of companies.

Scott Kahn, Ph.D.

Chief Information + Privacy Officer

Scott Kahn is the former Chief Information Officer and Vice President Commercial, Enterprise Informatics at Illumina, and serves on the Board of Directors at Rady’s Children’s Institute for Genomic Medicine. At LunaDNA, he’s integrating data privacy and security provisions that comply with GDPR, HIPAA, and other policies that keep member data safe, private, and secure.

Scott Kahn
Debora Thompson

Debora Thompson

VP of Strategy + Operations

Debora is the former Director of Strategic Business Operations, Market Strategy and Innovation at Illumina, where she defined integrated requirement and business strategies in clinical and applied markets. At LunaDNA, she’s leading the product development and marketing team’s strategic planning and implementing processes to ensure appropriate integration of cross-divisional efforts.

Bob Kain

Executive Chairman of the Board + Co-Founder

Bob was Illumina’s Chief Engineering Officer and, during his 15-year tenure, helped grow the Company from a 30-person startup to a global genomics leader of 3,000 employees at $1.5 billion in revenue. His team reduced the cost of genome sequencing from $1 million dollars in 2006 to $1,000 in 2015. This innovation enabled new applications for DNA sequencing in myriad areas of human health and well-being. Bob was named to Fast Company’s Most Creative People in Business in 2020.

Dawn Barry

Learn about LunaPBC

Founded in 2017, our team, investors, and advisors are renowned in the patient-advocacy, health, and science fields.

Join the team that’s redefining how health and medical breakthroughs happen.